NSW Selective & Scholarship
Pervasive
adjective/per-VAY-siv/
spreading widely throughout an area or a group of people.
In contextThe pervasive influence of social media is undeniable.
Remember it
PER (through) + VAS (go): something pervasive goes through everything, spreading everywhere.
Use it well
Pairs with 'influence', 'smell' and 'culture' — use when something is everywhere, often with a slightly negative shade.